How findable are Co. Waterford's accountancy practices?
We measured 70 accountancy practices in Co. Waterford. 8.6% are completely invisible online — no claimed Google profile, no website and no reviews.
Co. Waterford against Ireland overall
70 practices in Co. Waterford, against 2,775 nationally. Higher is worse.
View as table
| Measure | Co. Waterford | Ireland | Difference |
|---|---|---|---|
| Never claimed their Google profile | 41.4% | 42.9% | 1.5 points better than Ireland overall |
| No website listed | 25.7% | 32.9% | 7.2 points better than Ireland overall |
| No Google reviews at all | 48.6% | 50.8% | 2.2 points better than Ireland overall |
| Completely invisible | 8.6% | 15.5% | 6.9 points better than Ireland overall |
Cite or embed this chart
<blockquote><p>Co. Waterford against Ireland overall — 70 practices in Co. Waterford, against 2,775 nationally. Higher is worse.</p><p>Source: <a href="https://webnua.com/research/irish-accountancy-visibility-2026/counties/waterford#county-vs-national">The Irish Accountancy Visibility Report 2026</a>, Webnua.</p></blockquote>
Source: The Irish Accountancy Visibility Report 2026, Webnua. Collected 29 July 2026.
never claimed their Google Business Profile
have no Google reviews at all
practices in Co. Waterford are completely invisible
do not rank in the top ten for their own town
The national picture, in Co. Waterford
Nationally, 83.6% of Irish accountancy practices do not appear in the top ten results when someone searches for an accountant in their own town, and 61.1% of the questions Google surfaces on those searches are about cost — a question 92.7% of Irish accountancy websites do not answer anywhere.
The study found the gap between Dublin and the rest of Ireland to be much smaller than expected: 13.5% of Dublin practices are completely invisible against 16.5% elsewhere. Invisibility is a national pattern rather than a rural one.
No individual practice is named or identified. County assignment is described in the methodology; 98.0% of records resolved from an explicit address field or a verified town lookup. Corrections: hello@webnua.com.